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Max Nelen

Founder & CEO of Agros

 Max Nelen, Founder & CEO of Agros, is a seasoned entrepreneur who launched and helped to

launch multiple successful ventures within the climate and sustainability space. As an ex-consultant Max is always looking for the next inefficiency or large opportunity to capitalize on.


Now he is devoting his time to fight climate change and giving back to the farmers by building

Agros, the pioneer in climate-smart agriculture in Southeast Asia.

 

Agros, founded in 2020 in Singapore, is the pioneer in climate-smart solutions for crop farmers.

Their solution is a one-stop-shop that combines hardware, inputs, financing, and advisory allowing farmers to double their income while adopting sustainable farming practices.


Currently, Agros has launched two brands on the market:


1. Agrosolar

A solution for farmers to reduce fuel costs and irrigate year-round. It includes a solar water

pump, technical after-sales, and flexible financing such as pay after harvest and leasing.


2. Agrosoil, a solution for farmers to reduce input costs or increase yields by applying the exact

nutrients the soil requires and improving the soil fertility. It includes a soil test, customized

fertilizer packages and flexible financing such as pay after harvest.


Agros is currently working with more than 2,000 farmers on 9,000 hectares in 2 countries and is

looking to expand to Vietnam & Indonesia. The goal is to impact 100,00 farmers by 2028 and

reduce more than a million tons of Co2e.

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